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Celeste Pomerantz's custom Element: A short travel bike for the long travel-minded
With Norwegian roots and a strong desire to reconnect with the land, Celeste Pomerantz set out on a mission: to return to Norway and explore the trail network between Narvik and Harstad under the e...
Tech Highlights: Experience the best of all worlds with the new Element
Designed to strike the perfect balance between lightweight efficiency and technical precision, the Element is ready for anything, whether you're racing, exploring the backcountry, or shredding sing...
Midnattssol - Celeste Pomerantz chases the midnight sun on the new Rocky Mountain Element
What does it mean to be in your element? For Celeste Pomerantz, it’s revisiting her Norwegian roots while chasing the endless daylight of the summer solstice.
Rocky Mountain partners with Maxxis Factory Racing
We’re excited to share that the Rocky Mountain Element will be the official cross-country race bike for the MAXXIS Factory Racing Team, this season.
Exploring the rugged Chilcotin Ranges on the Element
Sam Schultz and Margus Riga explore the scenic and rugged terrain of the Chilcotin Mountains as part of a multi-day expedition.
Our Colours: Volume 1, Force of Nature
Each year, our graphic team gets inspired by various themes when coming up with new colour palettes. For this season, the concept stemmed from our riders' playground, the trails, which influenced o...