Celebrating 40 years

Join us looking back on the stories that make up forty years of bikes.

In 1981, three friends decided to start building their own mountain bikes to handle off-road riding around Vancouver. Forty years later, a lot has changed, but the big things haven’t—a lifelong obsession with bikes, and an unrelenting desire to design and build the best mountain bikes possible.

To celebrate our 40th anniversary, we’re taking a look back at the stories, riders, friends, adventures, failures, successes, places, and bikes that brought us from way-back-when to now. As we look back, we’ll also share where we’re going. Because from unexplored trails, to design breakthroughs, to the next generation of riders—there’s so much to look forward to.

 Join us in our 40th Anniversary celebration. Send in photos of your favourite bike you’ve owned from Rocky Mountain and the stories behind them! We’re excited to share some of the stories we collect on Facebook and Instagram, as well as feature some on bikes.com.

#RM40years #lovetheride

Eddie's Collection
I researched the Pipeline and learned that Copeland Sporting Goods in my area had carried the RM. They’ve since closed shop. I drove there and spotted the Pipeline that Wade Simmons had used in the video series. The manager had discounted it because the purple and lime colors were not appealing but Wade thought it was and so did I.
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Sweat the details - 32 years on a Blizzard
I bought my "1986.5" (as advertised by the seller) Blizzard in Whistler in 1989. I rode it all over the Valley, Blackcomb, Fromme, Cypress, the Gulf Islands, Vancouver Island, and the Sunshine Coast.  I raced it XC, DH, DS, and hill climb. After a number of years in storage, I got the itch to ride it again in 2009. 
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Your Bikes
As a part of our 40th Anniversary celebration, we asked Rocky Mountain riders to submit their favourite bikes and the stories behind them. Whether it’s a brand new Altitude Powerplay or their retro Hammer from the 90's, we love them all. Here are some of the stories we've collected from riders around the world.
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My Altitude's new clothes
We launched the new Altitude back in September 2020 - but I’ve been lucky enough to have been riding this bike since last April. My name is Stephen Matthews and I’m the Brand Manager for Rocky Mountain. I look after...
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