Dealer program overview
Rocky Mountain's omni-channel sales platform in partnership with dealers in Canada and the US.
We recognize that a growing number of consumers prefer to shop online and that this program represents a significant opportunity for our dealers to attract and retain new customers. All bikes will be delivered, assembled, and tuned by our dealer network and represent an opportunity for add-on sales and service. The program will be facilitated by our technology partner ShipEarly.com, experts in the field of omni-channel fulfillment.
Our goals for this program
1) To provide consumers who have researched the brand on our website with the opportunity to make the purchase from a dealer in their local market. Bikes.com gets almost 5 million visitors annually and we want to help direct that traffic into sales with our dealers.
2) To provide dealers who may not have a website the opportunity to participate in the ecommerce environment where a growing numbers of consumers prefer to shop online before making a buying decision.
3) To achieve an incremental lift in sales for both dealers and Rocky Mountain. It is important we build the infrastructure now for both our dealers and our company to compete profitably in this Omni-channel space.
A: Participation in the program is both FREE and voluntary. Fulfillment dealer partners simply need to have a physical retail store, an Internet connection, email, bank account that is activated with Stripe, and agree to fulfill orders for Rocky Mountain bikes sold through Bikes.com. There are absolutely no setup fees or monthly fees to participate in the service. All brick & mortar dealers authorized to sell Rocky Mountain bikes are eligible and encouraged to participate.
A: Our technology partner who facilitates the transaction between Rocky Mountain Bikes, the consumer, and you the dealer. They are experts in the field of Omni-channel commerce across several industries.
A: When a consumer purchases through the Rocky Mountain website, the actual financial transaction is between the dealer and the consumer, and clearly noted that the dealer is the seller of record before checkout is completed. Consumers will select the Rocky Mountain participating dealer they wish to buy from, complete the transaction online, and then head to the store to pick up their order. All emails generated and sent to the consumer are from your account, it’s the closest thing to selling off your website as possible.
A: The contract of sale is between you and the customer. Your store will appear as the seller on the customer’s credit card statement.
A: All dealers enrolled in the program are notified of new orders via email and within the ShipEarly.com application itself when logged in. Dealers are reminded to add ShipeEarly.com to their address book so that orders do not end up in junk mail. In the event you do not check or miss an email the service will still work seamlessly as Rocky Mountain Bikes is also notified of orders.
A: You are provided the consumers address, telephone number, and can send messages to the consumer through the ShipEarly platform. All communications are automated and sent to the consumer from the email address you registered with and use for login.
Payments and transactions
A: Bikes are sold at MSRP so you can expect to make the normal margin for your dealer price level, there is a 2% + $0.99 per transaction charge for order processing plus standard payment gateway fees of 2.9% + $0.30 to process the consumers credit card.
For bikes that are sold and shipped from Rocky Mountain's inventory to the dealer a 10% surcharge will be added to the normal dealer cost plus a flat rate shipping charge.
A: No, the orders are all prepaid by the customer via credit card online before coming to your store
A: On in stock orders, Dealers are paid at the time the order is placed. Payment will be transferred directly to the dealer bank account within 2 to 5 business days in the U.S. and within 7 business days in Canada. On out of stock orders where either you indicate the item on the sale is not available in your store or we do not hear back from you within 24 hours after order placement you are only paid your margin on the sale. For multiple orders received on the same day they are grouped together and deposited into the dealer bank account as a combined total.
To confirm payments, use Stripe.com dashboard console, the payment gateway partner, to see pending transfers to your bank account.
A: We leverage Stripe as our payment gateway partner to deposit funds directly into your bank account. Bank details are required to be entered before you obtain your first sale. We highly recommend you activate your Stripe account sooner than later to take advantage of the program. Payments deposited into your account will appear with STRIPE on your bank statement.
Stripe is the 2nd largest payment gateway in the World and the same processor that powers Shopify, Lyft, Google, Instacart and several other Internet based services.
A: If you have an existing account with Stripe you can connect it to your ShipEarly account upon account acceptance and activation.
A: In the event you do not have stock, customers can still select to purchase from your store. When you receive an order and you do not have stock; you will be sent a notification via e-mail and the Shipearly.com application. You have 24 hours to respond and immediately place an order for the Bikes sold with Rocky Mountain Bikes or a wholesale order will be created on your behalf. You will be invoiced your dealer wholesale price plus a processing charge of 10% versus your dealer price level for that bike and applicable freight. The margin on the sale will be disbursed to you at time of wholesale order shipment of which you will be notified via e-mail.
A: Lightspeed offers the easiest integration and is one of the most widely used in the industry. AscendPOS also has a direct integration with ShipEarly.There are several others that integrate as well such as Square, Shopify POS, Shopify, QuickBooks POS, Vend, and others planned.
A: It is your discretion, as it is your sale. We provide you with the credit card details, the customer name & billing address to verify the consumer. We also ask the consumer to bring Government issued ID and the customer should have a verification code to indicate they placed the transaction. You may want to ask for identification and/or the last 4 digits of the credit card that made the purchase to confirm their identity and avoid fraud. We highly recommend storing a copy of their ID and have them sign for the order.
A: ShipEarly.com analyzes items such as IP Address, Billing Address, Shipping Address, transaction velocity, CVC check, ZIP Check, social media data, transaction history, and network effects of scanning many transactions from different online sellers stop fraud before it happens. We also deploy machine learning that continuously improves our fraud detection over time. We also recommend you do your part as well by using the in-store pickup verification codes and checking that the last 4 digits of the card match up with the consumers Government Issued ID.
A: The standard warranty process will be in effect from Rocky Mountain Bikes. In this event please coordinate with the consumer and do not provide the bike until the warranty issue/claim has been 100% resolved and the consumer is happy with their product.
A: The sales are to be recorded as per usual in your POS. You are the seller of record and responsible for remitting sales tax back to your tax authority. From an accounting perspective you perform a double entry to deduct the dealer cost from the sale to balance your cash payout into your account.
See further details in our support documentation.
A: The sales tax applied by ShipEarly is done on your behalf using a tax service at time of registration. You can modify and update your sales tax rates in Tax Settings at any time. It is the fulfillment partner’s responsibility to verify the amount and report and pay accurate sales tax for orders fulfilled through the ShipEarly system. ShipEarly does collect sales tax for orders and sends the taxes to your bank account. Sales tax rates can be updated by you within ShipEarly.
A: When you set up your store, you define your main business location. You also set the sales tax rate for this location. We help you define any additional locations and their tax rates.
Sales tax is automatically applied to all orders that ship to any State or Province where a fulfillment partner has a defined business location. For example, if you have defined a location in California, sales tax is applied to all orders that you ship to the state of California. Sales tax is also automatically applied to shipping and handling charges for these orders, if the fulfillment location is in a state that requires these fees to be taxed.
If a fulfillment partner has multiple business locations, sales tax is applied to all orders that ship to the same state as any of the defined locations. In this case, the sales tax rate specified for the business location in that state is applied. For example, assume that you have defined two locations, one in California and another in Florida. If you ship an order from your California location to a consumer in Florida, the sales tax rate specified for your Florida business location is applied. However, if you ship an order to Nevada (where you do not have a defined business location), no sales tax is applied.
It is your responsibility to provide accurate and up-to-date sales tax information for your business locations. This is includes accurate taxes in your inventory management system for integrated fulfillment partners or the tax rate provided in ShipEarly.com. The ShipEarly.com dealer dashboard allows retailers to manually update local tax rates as necessary. This will insure that the proper amounts are collected when consumers make their purchase.
A: Rocky Mountain does not accept returns directly from the consumer. The purchase transaction is between the dealer and the consumer. Any returns the dealer chooses to accept are at the dealer’s individual discretion consistent with their normal store return policies. Rocky Mountain has the ability to initiate refunds on the consumer’s behalf and will do so prior to the order being shipped. After order shipment to your store the order is treated as if you placed a special order with Rocky Mountain and we retain the wholesale invoice price of the bikes and issue a credit on your account.
Rocky Mountain is investing in its front end of the website with proper size guides and other tools to educate the consumer prior to the purchase to limit returns and will have the return policy visible on our site and during checkout.
Click here to get started and to sign up
1. Fill-in all requested information and create a password, then click Register button at the bottom.
2. Once Approved by Rocky Mountain Bikes, dealer will receive a confirmation e-mail from RMB. Dealers will also receive an activation email from ShipEarly. Click on the “Activation” button and log-in for the first time using the password created.
3. After Activation for the first time, the dealer must complete additional set-up steps including:
A) Provide bank set-up information so they can get paid on sales. ShipEarly.com uses STRIPE for their secure credit card processing. When they receive a communication from them they can be confident it is legit.
B) Inventory Integration for dealers who have compatible POS software can also be completed at this time. Inventory integration videos are available on the Help tab. ShipEarly can also provide direct assistance as needed.
C) Review your tax settings to ensure your sales tax rates are set appropriately for your store.