For over 40 years, Rocky Mountain has been built on one simple idea: riding for the fun of it, with bikes designed to push the limits. Today marks the beginning of a new chapter. A group of Canadian entrepreneurs is taking the reins, with a clear vision for what’s next.
Staying true to our roots
Rocky Mountain is staying right where it all began. Our roots are the North Shore. It’s where we ride, where we test, and where we innovate — and it’s where we’ll keep doing it. Our R&D activities will resume in North Vancouver — close to the terrain that shapes everything we do.
A seasoned team focused on the trail ahead
The new owners share our passion for bikes and the outdoors. Their goal is simple: to grow Rocky Mountain without changing what makes it great.
Three of them are also behind Maui Bikes, a Quebec-based electric bike company. Their experience in the field and commitment to the riding community will guide this next chapter.
What’s not changing
What matters to you stays the same:
- Customer service and after-sales support will continue as usual
- All warranties remain valid
- Bike parts and components will remain available
We’re building this next chapter with you. The goal: to make Rocky Mountain stronger than ever — without losing what brings us together.
Got questions? Check out our FAQ.
Thanks for riding with us.
Love the Ride.
— The Rocky Mountain Team
