Athlete

Margus Riga

margusriga

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Trail / Photography

Discipline

North Vancouver

Hometown

2024

With us since

There are only a select few action sport photographers that can work and thrive deep in the harsh and secluded backcountry.

Margus Riga is one of them. So much so that his last name has become a known term.  

Ever heard of getting Riga’d? It revolves around Margus’ approach to adventures and the underselling of the difficulty that awaits; trusting that your friends will probably survive anyway.  

Margus’ journey as a professional photographer all started in 2007 when he made the leap to trying it out full-time. Over the years he’s built an impressive career from the ground up. Today, Margus has positioned himself as a go-to photographer in the mountain bike industry, and it’s safe to say he’s already sitting on legend status.  

Margus balances capturing beautiful moments with his camera and setting the pace with top-tier riders with ease. Plus, he does it all with a huge smile on his face. And let’s not forget, he can shred. 

He’s worked with Rocky Mountain as a photographer for many of the brand’s most iconic campaigns. From Slayer to Solo, he knows Rocky Mountain better than most. We’re thrilled to officially call Margus one of our athletes as he has been quietly earning the designation with every shoot we do together.  

We asked Margus what keeps him coming back for more. His response: “It’s knowing that one day, I may not be able to physically endure these trips anymore. Until then, I’ll keep on pushing.”

Bikes of choice

Stories featuring our riders

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Celeste Pomerantz's custom Element: A short travel bike for the long travel-minded

Celeste Pomerantz's custom Element: A short travel bike for the long travel-minded

With Norwegian roots and a strong desire to reconnect with the land, Celeste Pomerantz set out on a mission: to return to Norway and explore the trail network between Narvik and Harstad under the e...

Tech Highlights: Experience the best of all worlds with the new Element

Tech Highlights: Experience the best of all worlds with the new Element

Designed to strike the perfect balance between lightweight efficiency and technical precision, the Element is ready for anything, whether you're racing, exploring the backcountry, or shredding sing...

Midnattssol - Celeste Pomerantz chases the midnight sun on the new Rocky Mountain Element

Midnattssol - Celeste Pomerantz chases the midnight sun on the new Rocky Mountain Element

What does it mean to be in your element? For Celeste Pomerantz, it’s revisiting her Norwegian roots while chasing the endless daylight of the summer solstice.