Athlete
Eva Poidevin
Eva has shown great potential in her young career with results in Canada Cups, Nationals, and BCBR. After her first taste of some longer races in 2023, she’s decided to focus her calendar to chase some longer events and dabble more in grave racing. We are really looking forward to watching Eva grow in this new challenge. She is a new member of the MAXXIS Factory Racing Team.
Bikes of choice
Stories featuring our riders
The latest updates to the Element, Instinct Alloy, Altitude, and Slayer are now live on Bikes.com. Across these models, riders will find fresh new color options and updated specifications designed ...
Celeste Pomerantz out of her element at BC Bike Race
BC Bike Race is no joke! 7 days, roughly 250km and almost 7.000m of climbing. 800 riders from 35 countries took on the challenge. Among them Celeste Pomerantz, having never competed in a XC race be...
Eliott Lapotre joins Rocky Mountain
Eliott Lapotre joins Rocky Mountain. We are excited to welcome French freerider and trail builder Eliott Lapotre to the family. Growing up in a region of France known as Little Canada it's no surpr...